News
Stay informed about newly released features, current changes, and additions to our online documentation.
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All news
We have released some great new updates for our debugging extension! Learn more...
Meet the new Adobe Commerce (Magento) plugin for Mapp Cloud - rebuilt from scratch to better support your insight-led marketing campaigns. The plugin now also supports product catalogs and Web Push! Learn more...
In-App and Push messages in Mapp Engage are now equipped with phone number link support. Contacts can get in touch with you with the click of a button! Learn more...
Marketing Automation now supports onsite placements via CSS selectors, giving you more flexibility in personalizing your websites. Learn more...
With customizable time periods, you have even more flexibility when analyzing your data. Learn more...
Alongside our new Customizable Time Periods, we have a new Change Log so you can keep track of any updates. Learn More...
Our Analytics API now supports Time Series Analysis Variant. Learn more...
We've now released a plugin to help you better track your embedded YouTube videos. Learn more...
Inbox monitoring and rendering are crucial deliverability features for any email platform. We have updated these features in Mapp Empower. The changes are seamless for you; you don't have to do anything. Learn more...
Inbox monitoring and rendering are crucial deliverability features for any email platform. We have updated these features in Mapp Engage. Learn more...
The most exciting, and at the same time, the most challenging season for eCommerce and retail is well underway. We have prepared a few tips to help you make the most of the peak sales season. Learn more...
Come have a first look at the complete makeover of Microsites in Mapp Engage! We can't wait to share the improved user interface and easier than ever before microsite and landing page creation. Learn more...
The Mapp Cloud plugin for Shopify is now also integrated with Mapp Engage. Connect Mapp Engage with Shopify and get real-time information regarding products, users, and orders. Learn more...
Mapp's Smart Notifications are getting a functionality boost. You can now receive notifications on your revenue and even tell you why this is! Learn more...
The Mapp Intelligence date picker has been completely redesigned. Now you can select the hours and minutes for your analysis window! Learn more...
With this update, we introduce a new level of notifications to reports and analyses: Info notifications. Learn more...
Great news for VTEX users! Mapp has created an integration with VTEX. You can now sync transactional and product catalog data from your online store with Engage and trigger transactional emails. The perfect solution for your business if you use Mapp Engage for communication and VTEX as your eCommerce software! Learn more...
The marketing calendar in Mapp Engage has been improved and now covers all communication channels. Preview all scheduled and sent messages, filter by channel, type, and status, or search by message ID and keywords. Learn more...
Mapp Engage REST API is now documented with Swagger. This makes it easier to experiment and see how to best benefit from Mapp's API by implementing it in your software projects. Learn more...
System Whiteboards allow you to automate system tasks, such as importing contacts, generating reports, or deleting contacts in bulk. Now System Whiteboards also support Control XML. Learn more...
You can now sort by multiple metrics and dimensions, both in the Mapp Intelligence user interface and via API. Learn more...
With our Google Ads API you can synchronize all Google Ad campaigns with Mapp Intelligence. Important metrics like cost and clicks will also be automatically imported. This can help you understand the performance of your campaigns in great detail. Predefined metrics can even be used to analyze and compare the CPO and ROI of each channel.
With this major improvement, we now support all Google Ad-types and allow the automatic import of cost data into predefined regular cost metrics.
Mapp uses advanced machine learning to better understand what your contacts are interested in. With the new criterion Topics of Interest, the Segmentation Builder will now help you reach audiences with very specific content based on their engagement with your messages. Learn more...
We've now made it even easier to build your own API queries by allowing you to easily access lists of all objects. Learn More...
When Black Friday is around the corner, it's time to check your engines! At Mapp we know how to set up your system for success. To find out, read our brand new article about Best Practices for a Successful Black Friday.
We've enriched the channel portfolio of Mapp Engage with a brand new Web Push channel! You can now reach existing and potential customers by displaying messages based on their real-time activity on your website. Mapp Engage makes it easy for you to create and manage web push messages, closing the gap between email and mobile. Now you can accompany your customers through their journey with all possible channels. Learn more...
With Mapp's new API (Application Programming Interface), you can not only use the existing analytics functionalities of Mapp Intelligence to build applications, but create your own solutions as well. Learn More...
Mapp is committed to the continuous improvement and development of our product. We listen to customer feedback and strive to be on top of the latest industry standards. This is why our navigation menu for Mapp Engage is being reimagined. Engage is a robust tool and we want to make sure that it offers the best possible user experience by providing intuitive navigation! Learn more...
