Shows the amount of different ad media, that were used.

Short Facts

This metric does not relate to a visitor or visit.


Two users are using different ad media:

  • Days analysis
    On the corresponding day, 3 "Qty Ad Media, Unique" are shown because three different ad media were used:

Example for using this metric in a filter:

  • Show only visitors that used more than three different ad media:

Similar Figures

Campaign Clicks
Qty Products, Unique
Qty Media, Unique
Browsers, Unique
Page Impressions, Unique