Shows the number of different products.

Please note that this metric is calculated independently of the product status. Therefore, we recommend to filter by the product status; alternatively, you can use the product status or product categories that contain this status as a dimension (e.g., "viewed products").

Short Facts


Two users view several products:

  • Days analysis
    On the corresponding day 3 "Qty Products, Unique" are shown, because three different products were viewed on that day.

  • Product status analysis
    Often it is useful to differentiate between the different product statuses:

    Note that we now count uniquely by status.

Example for using this dimension in a filter:

  • Show only visitors that got in touch with at least three different products (independently of the product status):

Similar Figures

Qty Product Views
Qty Media, Unique
Qty Ad Media, Unique
Browsers, Unique
Page Impressions, Unique