Mapp Intelligence now provides comparative campaign performance information in your notification feed!
You can now have a comparative look at which of your campaigns are doing the best in each of your campaign categories with the new Smart Notification Best Campaigns. This can be set up in terms of conversion rate and revenue! This style can provide a great overview to let you see campaign performance at a glance, rather than pouring over data tables.
How Does it Work?
- Best Campaigns is available for all of your campaign categories, and can be individually activated by going to Notifications > Smart Notifications.
- The notification for the activated categories will then appear in your feed weekly. If you want to see only the Best Campaigns, you can filter to Motivational or Marketing.
This feature is part of our Spring 2021 product update. It's available by default to all Mapp Intelligence users with Smart Notifications and Predictions as of 11 May 2021.