This job was previously called: Change Profile.
This job stores predefined values in user attributes. The contacts are selected from the system-wide database with a mandatory selection. The values stored in the profile attributes of these contacts are updated.
There are many possible use cases for this job. Almost any type of contacts activity or information can be used to create selections and to add additional data to the contact's profile. This additional profile data can be used, for example, as the basis for analysis, message personalisation and list cleaning.