User Report

Engage offers a range of newer tools to track, measure and evaluate the success of your digital marketing.

Statistics: All of the most important information about your group and single sendouts - in one location.
Raw Data Exports and Simplified Data Export: Export detailed raw data about your sendouts, groups and contacts and use this data for further analysis in an external CRM or BI tool.

The User Report exports detailed information about contacts in your Engage system. The information is not restricted to a particular group.

This report includes the following data:

System data for the reporting period (number of groups, users and members)
Total message and user activity for the reporting period (messages, opens, clicks and conversions).
Average activity per user for the reporting period (opens, clicks and conversions).
Data about contacts who haven't been active for the last week / month / quarter.

See below for a complete list of the data items included in the export file.

This report takes a very long time to generate.

Type of Data	Data (Name in the Export File)
System Data	Number of Groups
	Number of Users
	Number of Members
	Number of Blacklisted Users
Message and Activity (Numbers)	Number of Messages in Period
	Number of Responses in Period
	Number of Messages received in Period
	Number of Openings in Period
	Number of Clicks in Period
	Number of Orders in Period
	Number of ordered Items in Period
Message and Activity (Calculated Averages)	Average number of Messages per User
	Average Number of Responses per User
	Average Number of Messages Received per User
	Average number of Openings per User
	Average number of Clicks per User
	Average number of Orders per User
	Average Order Value per User
	Average Number of Ordered Items per User
Inactive User Data	Number of Users who didn't Open a Message for a Week / Month / Quarter
	Number of Users who didn't Click a Message for a Week / Month / Quarter
	Number of Users who didn't Order for a Week / Month / Quarter