To automatically unsubscribe all recipients who send a reply to an email message.
When you send an email with Mapp Engage, the recipients can reply directly to the email. These replies can include auto-responses, questions, service requests or other feedback. Mapp Engage allows you to select how it handles these message replies.
One possibility is to treat all responses, regardless of their subject line or content, as an unsubscribe request. With the configuration described here, all recipients who send a reply to a message are unsubscribed from the group.
- In the Main Navigation, click Audience > Groups.
⇒ The Group window opens.
- Click the symbol next to the group.
⇒ The General Settings tab opens.
- Click the Reply Handling tab.
- From the Email Reply Handling drop-down list, select the Treat as Unsubscribe Request option.
- Click the Save button.