Shows how often a referrer (i.e., a website that links to your website) has been tracked without a campaign based on a URL parameter.


A user clicks on Facebook on a link to the website "" that does not contain a URL parameter.

This access counts as "Organic Source".


Short Facts

  • Standard scope: Pages
  • Is a pre-filtered metric; thus, it can not be used in the filter engine.

Similar Figures

Qty Sources
Organic Source %
Qty Campaign Source %

Further Information

Training document Referrer Analyses