Mapp Cloud offers Campaign Dashboards to help you see campaign performance in new ways.
Analyze your marketing performance through insightful dashboards and reports that are powered by Webtrekk. Webtrekk is the leading, award-winning Marketing Analytics and Customer Intelligence platform in Europe.

Campaign Dashboards support your analytics with two cards. The Messages card gives you access to pre-defined insights and the Message Analytics card allows you to group all important metrics by different dimensions for improved insights.

The following Dashboards are available:

  • Messages
    • Summary
    • Message Performance
    • Engagement
    • Performance by Location & Device
    • Sent Performance
    • Single Message Performance

  • Message Analytics
    • Overall
    • Message Type
    • Group Categories
    • Message Categories
    • Groups
    • Selections
    • Messages
    • Country
    • Device Class

Analysis Period

All dashboards show the performance of the last 28 days. The current day is excluded. Using the calendar you can adapt the analysis period.

Mapp_Engage_Calendar2.gif

Please keep in mind that data is updated at night. Thus you will not see data for the current day.


Exporting Dashboards

Dashboards can be downloaded or sent via e-mail as Excel, PDF or CSV file.

Only PDF files include all visible elements (e.g., diagrams and visualizations).


 

If you select PDF, you can also select a paginated download. If this option is activated, the PDF might be split into several pages instead of one big page (depending on the dashboard).

Further Information

Available Metrics
How to filter Campaign Dashboards
FAQs on the Engage Campaign Dashboards