Export (window)
Navigation Path
- In the Main Navigation, click
.
⇒ The Data Collection Overview window opens. - Click
by the desired data collection.
⇒ The Export window opens.
Purpose
Generate the selected pixel as JavaScript for on-site pixels and impression trackers, and as a URL for click trackers. You insert the script or URL into web pages, creatives, placements, emails, or other elements whose visitor data you want to capture.
What can I do in this window?
Generate JavaScript for an On-Site pixel type to collect visitor, device, and browser data about traffic to your website.
Generate JavaScript for an impression tracker to collect data about impressions of your creative, placements, emails, or other element for the selected platform.
Generate a URL for a click tracker to collect data about clicks that are made to your creative, placements, emails, or other element for the selected platform.
Actions
Action | Description |
|---|---|
Edit Pixel | Opens the Edit Pixel window. |
Configure On-Site | Opens the Configure On-Site window to configure custom events and custom success events for the selected pixel. |
Export | Opens the Export window. |
Copy Code | Copies the generated JavaScript or URL displayed in the window to the clipboard. |
Done | Opens the Data Collection Overview window. |
Setting
Setting | Description |
|---|---|
Pixel Type | Specifies the type of pixel you want to generate JavaScript or a URL for.
|
Platform | Specifies the platform that handles the creative you want to track. The drop-down list contains the integrations that are enabled for your software. |
JavaScript | For impression trackers, displays the code to be inserted into your creative. |
Image | For impression trackers, displays the code to be inserted into your creative. Data collection is typically charged per data point. The Image option collects less data to provide a more economical option than JavaScript. |
Optional URL Parameters
Action | Description |
|---|---|
Publisher ID | Input field for the ID of the publisher as collected by the selected platform. |
Advertiser ID | Input field for the ID of the advertiser as collected by the selected platform. |
Campaign ID | Input field for the ID of the campaign as collected by the selected platform. |
Line Item ID | Input field for the ID of the line as collected by the selected platform. |
Insertion Order ID | Input field for the ID of the insertion order as collected by the selected platform. |
Information
Item | Description |
|---|---|
Optional URL Parameters | Displays the input fields that you can use to structure the data feed that you receive from external platforms. These values help you search and scan the data feed quickly to gain actionable insights. |
On-Site Pixel | Displays the generated JavaScript for an on-site pixel. Insert this script into your website pages. This script structures the captured data into the custom events and custom success events you configured for this on-site pixel. |
Impression Tracker | Displays the generated JavaScript for an impression tracker. Insert this script into the creative on the selected platform to track its impressions. |
Click Tracker | Displays the generated URL for a click tracker. Insert this URL into your creative on the selected platform to track clicks made to the creative. |