Enrich Customer Profiles With External Data
The HTTP connector allows you to get, and utilize user-specific data from your other business tools in real-time and enrich your contacts' profiles.
You want to reward your customers for reaching a certain loyalty status based on points collected on their loyalty card.
- Create a Whiteboard.
- Use the HTTP connector to fetch the loyalty points data from and external CRM or loyalty system.
- Define thresholds of different loyalty levels (for example: Gold, Silver, none), with the use of conditions.
- Update the Contact Profile in Mapp Engage with this information.
Build similar workflows based on customers' spend and/or other criteria.