Compose Push Notification (window)

​Personalization​

Adds recipient-specific content to the push notification during sendout. Personalization makes the content of your push notification more relevant. There are two types of personalizations:

• Personalization placeholders insert recipient-specific information from the profile data of the contact into your push notifications, for example, the first name of the contact. During sendout, the placeholder is replaced with the profile value.

• Personalization rules insert content elements when a predefined condition is met. For example, only if the recipient is a woman. Personalization rules are commands that create multiple versions of the push notification for different contacts or target groups. The rule tells Mapp Engage to add specific content to the notification for certain contacts, and different content for other contacts. The rule follows InsertIf/InsertElse logic.

If you insert a personalization placeholder or Mapp Engage variable into your push notification content, Mapp Engage cannot calculate the number of remaining characters. An element-based warning is displayed at the bottom of the input field.

To change links, sounds, or other actions, open the ​Advanced Options​ area.

​Preview Contact​

The Push Notification preview shows how the notification looks for a specific contact.

​App​

Choose the app for Push Sendout.

​Content​

Insert message text (header and body).

​Media​

Insert images, videos, or audio and choose a notification sound.

​Message Action​

Choose if clicking the push notification will:

• Launch the app.

• Open a landing page.

• Open a deep link.

• Open an app store or a play store.

​Add Personalization Tag​

Add a personalized element to the push content.

​Insert Emoji​

Inserts an emoji image into your push notification. Over 500 emojis are available.

​Previous​

Returns you to step ​1. Info​.

​Save​

Saves your push notification as a draft and keeps the window open. You can return to a draft message and edit it later. You can locate your draft messages in the ​Draft Messages window.

​Next​

Opens step ​ ​3. Configuration​​ of the message creation wizard. Here you select the sendout group and the channel in which Mapp Engage sends the push notification. You can also apply a selection, and prepare other sendout settings.

​Sound​

Defines whether a sound plays when the notification arrives on the device of your recipient. The default setting is ​No Sound​. To specify a sound, select the sound file that is associated with your app from the drop-down list. If you select a sound file for an app other than the one you are sending to, no sound plays.

​Push Action​

Defines what happens when a recipient taps the push notification. The following options are available:

• ​Launch App​ - Opens the app that is associated with the push notification when a recipient taps the push notification. ​Launch App​ is the default setting for all push notifications.
  
  

• ​Open Landing Page​ - Opens a specified web page when a recipient taps the push notification.
  
  

• ​Open Deep Link​ - Opens a specific location within the app that is associated with the push notification. For example, a deep link to the about screen of the app is structured as follows:TDB://open=About. The format of the required URL depends on the mobile device.
  
  

• ​Open App Store / Play Store​ - Opens the appropriate app store for download and installation of the app that is associated with the push notification.

Hint: ​ Launch App​ is the default action for every push notification.

All other options in the ​Advanced Options​ area automatically decrease the remaining number of characters available for your push notification. The bottom of the ​Mobile Push​ input field shows the current number of characters in your notification and the characters that are still available.

​​Button Action​

Choose one of the few pre-defined buttons, configured localized button set(s), and the button action for each button:

• Configured localized button set
  • When you choose one of the predefined button sets, a dropdown named Select configured localized button set appears below the App name dropdown. The initially selected value is "English". 
  • When you select another configured localized button set, the values in the label Localized button name change according to the selected configured localized button set. 
  • The chosen localized button set changes the language of the pre-defined buttons, as well as the language of the "Play" and the "Turn off" buttons when a video or a GIF is used in the message.
• Pre-defined buttons
• Yes / No
• Accept / Decline
• Read more
• Buy now
• Button Actions

  • Launch App​ - Opens the app that is associated with the push notification when a recipient taps the push notification. ​Launch App​ is the default setting for all push notifications.

  • ​Open Landing Page​ - Opens a specified web page when a recipient taps the push notification.

  • Open Deep Link​ - Opens a specific location within the app that is associated with the push notification. For example, a deep link to the about screen of the app is structured as follows: TDB://open=About. The format of the required URL depends on the mobile device.

  • ​Open App Store / Play Store​ - Opens the appropriate app store for download and installation of the app that is associated with the push notification.

  • Dismiss

Define the settings for a Silent Push.  Silent Type  and  Silent Data  set the action that will be performed by this message, as well as the corresponding data the user will get.

Silent Type is the category of the push, defined by you, which can be used to recognize the push internally. You can use anything you would like here. 

Silent Data must be more specific. Data is a set identifier connecting the push to an existing action within the app that should be recognizable to the selected app. 

Example: Silent Type: Promotion, Silent Data: "Summer sale 2021 promotion" - sending this silent push message will open the corresponding promotion offer in the app, without notifying the user directly. They will then see this promotion first when the app is opened.