Prevent message sendout to contacts who mark your message as spam.


  • Block message sendout to contacts who have indicated that they no longer want to hear from you.

  • Improve deliverability.

Background Information​

We recommend adding addresses to a Robinson list when they produce a spam complaint.

A Robinson list is an external blacklist. It is used to block addresses in multiple Mapp Engage systems. During sendout, Mapp Engage checks the addresses in the group against the Robinson list. Any addresses in the group that are on the Robinson list are skipped during sendout. Addresses on the Robinson list do not receive any messages. No data is deleted when an address is added to a Robinson list. Subscription data remains stored in the system.

We recommend that you automatically delete responses of the type ​invalid​ and ​rejected​. See ​Automatically Delete Invalid and Rejected Addresses​.


  1. In the ​Automation​ area, create a new whiteboard.
  2. Drag 1 ​Event​ module and 1 ​Event-based Job​ module onto the whiteboard.
  3. Drag and drop between the  symbols to connect the modules.
  4. Define the module settings as follows:

    1. Event Module




    Enter a name for the module, for example Contact Clicks.


    ​Response Received (C)​

    Group Name

    Select the sendout group.

    Leave this field blank to delete addresses that produce responses in any group in the system.

    Response Category

    ​Spam Complaint​

    2. Event-based Job Module




    This field shows the default name of the module. This field is editable.


    Manage Robinson List (C)​


    Select the ​Use Event Parameter​ check box.

  5. Click ​Next​.
    ⇒ The ​Whiteboard​ wizard opens to step two.
  6. Define the desired time frame and notifications.
  7. Click ​Activate​ to immediately activate the whiteboard. Only active whiteboards are executed by the system.
    ⇒ The whiteboard is saved and activated. The automation has the status ​Running​ if the start date is immediate and ​Scheduled​ if the start date is in the future.