Shows the number of visitors that have clicked at least one campaign.
For doing so, all data sources are taken into account. Thus, with a complete campaign setup, "Visitors" and "Visitors (Campaigns)" are identical insofar as no time series is analyzed.
If you are analyzing a time series, please note the following difference: "Visitors (Campaigns)" are only shown at the time (e.g., hour, day) when a campaign contact also took place.
Example: a Visitor starts a Visit campaign on 2/13 at 11 pm and stays on the website until 2/14 at 1 am.
The analysis shows:
Days | Visitors | Visitors (Campaigns) |
---|
2023-02-13 | 1 | 1 |
2023-02-14 | 1 | 0 |
Training chapter "Campaign Analyses"