Mapp enables audience sharing from Acquire to Amazon DSP. Create advanced user journeys in Mapp's Whiteboard and have them displayed in the Amazon DSP environment.
Key Benefits
Fuel your campaigns in Amazon DSP with segments from Acquire.
Seamless audience (segment) integration with Amazon DSP.
Cookie sync between the two platforms.
Use them as your web behavioral tool in Amazon DSP.
Availability
Available for all customers with Mapp Acquire accounts.
How does it work?
Connect your Acquire account with Amazon DSP to take advantage of this integration. See how...