When tracking websites, cookies are often used to identify users. The cookie analysis shows whether the web browser accepts first-party cookies.

If no cookies are accepted, Mapp Intelligence is using a fingerprint method to identify users.

If a lot of users don't accept cookies using anonymous tracking could be an option to improve visitor recognition.

Deleted Cookies

Cookies can also be deleted. For example, automatically when the browser is closed. This setting cannot be recorded with Mapp Intelligence.

For websites where people can login in, we strongly recommand sending this information as customer ID to further improve user identification. This allows user centric tracking.