The Engagement analysis shows the number of unique users during the last day, the last 7 days or the last 30 days, relating to the day that is used.

By using engagement metrics it is possible to analyze the long-term usage behavior by day.

Analysis: Visitors > Engagement

Active Users weekly (WAU)The amount of unique visitors within the last 7 days.
Active Users daily (DAU)The amount of unique visitors on the respective day. It equates the “Visitors”.

Use the help in the context menu to get detailed information on the included dimensions and figures.

Further Information

Training document Basic Metrics