Mapp Engage: Direct Mail Channel with optilyz

  Mapp has added Direct Mail to its channel offering. In collaboration with optilyz, you can now send printed mail to your contacts. This solution can be applied to a broad range of scenarios, aimed at achieving more engagement from your contacts and improving your reach. Learn more...

Mapp Intelligence: Forecasts

 Mapp's AI can help you forecast the most important metrics, letting you plan what decisions you need to make next! Learn More...

Mapp Engage: Data Feeds for Mapp Connect

  Mapp Engage has new superpowers and they are called Data Feeds! Create Data Feeds to fully automate and speed up your data imports. Engage will transform the data for you thanks to smart data transformation and mapping. Are you ready to get the most out of your data? Learn more...

Mapp Engage: Autosave for Email
 In order to support your stress-free creativity, Mapp Engage now automatically saves the work you've done on emails and templates! Learn More...
Mapp Engage: Limit the Audience in Segmentation Builder
Set a maximum cap on your selection size and control the cost of your campaigns. Use the new functionality with all channels, including our new Direct Mail Channel! Learn more...
Mapp Engage: Button Customization for Mobile Push
 To improve your customers' experience, we've introduced a new customization feature. You can now create localized versions and other modifications for buttons in push notifications. Learn more...
Mapp Engage: React Native Plugin for Mobile Push SDK 6
  Mapp's mobile push SDK now supports React Native: Facebook's mobile application framework. If you use React Native in your business, you can now migrate to Mapp's latest SDK. Learn more...
Mapp Intelligence: iOS SDK 5
 There's a new iOS Software Development Kit available in Mapp Intelligence! It's easy to implement, requires less resources, and ensures better data quality for your analyses!  Learn More...
Mapp Intelligence: New Campaign Smart Notification
  Mapp Intelligence now provides comparative campaign performance information in your notification feed! Learn more...
Mapp Engage: Native InApp Templates
 Using Native InApp templates for your messages improves user experience. They adjust to the look and feel of the system on your contact's device (Android or iOS) and are generally more reliable in performance. In Mapp Engage, you can now choose from six new native InApp templates for your InApp Message creation. Learn more...
Mapp Engage: Message Category Filter in Segmentation Builder
 You can assign a message category to an email message upon its creation, which helps you manage the bulk of your email communication more efficiently. Now you can also make use of the message category in the Segmentation Builder and use it as a filter for opened, received and bounced email messages. Learn more...
Mapp Engage: Improvements in Group Membership Conditions
  "Group Membership Status" and "Group Membership Since" selection categories are now one category, called Group Membership. Segmenting your audiences in Segmentation Builder is now easier and more intuitive. Learn more...
Mapp Intelligence: RFE and RFM Smart Notifications
 Mapp Intelligence now provides new recommendations for the configuration of RFM and RFE models in your account! Learn more... 
Mapp Intelligence: Improved Device Detection
 As mentioned in our previous release, our new updates will make more descriptive Device, Browser, and Platform data available in Mapp Intelligence! Learn More...
Mapp Intelligence: Report and Metrics Updates
  We're releasing a few small updates to greatly improve your experience using metrics and reports in Mapp Intelligence! Learn More...