Mapp Acquire allows you to use your own - first party - domain for tracking your contacts' behavior on the web. This solution prevents the tracking from being blocked, which might happen for third-party tracking domains in some browsers. Get more high-quality data from your tracking pixels.

Key Benefits

  • Collect and process tracking data even if your contacts are using ad blockers.
  • Be ready for stricter GDPR that may come in the future.
  • Get more high-quality data.


Available on all Acquire accounts and required some additional setting up. Contact your Account Manager for more information.

How does it work?

  1. Create a CNAME record. Learn more...
  2. Mapp requests a TLS certificate for handling the incoming data from the pixels. 
  3. Add your tracking domain in Mapp Acquire.