The Adobe Commerce platform sends Magento data sets to Mapp Engage, so that you can use them in behavior-targeted marketing campaigns. Magento data sets include data on customers, subscribers, or orders, among others.
As of December 2022, we only versions 2.4.4 and newer.
- An active Magento account.
- An active Mapp Engage account with two feature switches turned on:
Fast and simple integration with the Mapp Engage messaging solution.
Easily use existing eCommerce data for customer lifecycle email marketing.
Create highly efficient, targeted email campaigns through advanced tracking, segmentation, and personalization features.
- Establish and control the synchronization between Magento (Multi-Site) and Mapp Engage.
Use field-mapping templates to define how Magento data sets are stored in Mapp Engage.
Make Magento 'Customers' available in Mapp Engage and use in digital marketing campaigns.
Save order data in Transactional Related Data.
Subscribe customers to a newsletter.